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The ICSA Guide to Trade Marks Susan Singleton The ICSA Guide to Trade Marks offers practical, up-to-date advice on how to protect and manage registered trade marks and domain names, and how they can be used to the greatest business advantage. The book covers a wide range of topics including how to register trade marks, the right of ‘passing off’, how trade marks should be protected and exploited and how to handle trade mark breaches. It also includes separate chapters on domain names, and trade marks and EU and UK competition rules, and sample trade mark licence and assignment agreements. Throughout, the Guide takes a business-orientated approach, providing non-technical guidance for a wide range of business professionals and advisors.
Bibliography Paperback ISBN: 9781860721571 192 pages Published July 2002 £25.95 Contents About the author |
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